Month: September 2019

Meet Samuel Alexander, founder and CEO of Concept 2 Conception (C2C)

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Samuel Alexander is the founder and CEO of Concept 2 Conception (C2C), an Austin, TX-based business providing its clients with access to a revolutionary B2B2C fashion eco system. Alexander’s experience spans more than three decades—and brings together expertise in both the fashion and technology industries. Samuel is an expert in product design/development; global sourcing/production; strategic branding/marketing; and technology integration. He was instrumental in promoting the growth and development of numerous major labels including Levi Strauss, Votre Nom Paris, Gloria Vanderbilt, Jones of New York, Shelli Segal, David Dart, Laundry, Icon Aura, Lois, Peter Golding, and Sue Wong—among many others. Alexander specializes in Smart Fashion, including Nano and Bio-Tech.

NANO AND BIO-TECH SMART FASHION

Concept 2 Consumption (C2C) Fashion and Technology is an Austin, TX-based business providing its clients with access to a revolutionary fashion ecosystem.  C2C is the vision of industry veteran, Samuel Alexander. By coupling more than three decades in fashion—with his experience leveraging technology— Alexander positions his clients to take advantage of the ever-evolving fashion industry. His latest creation, C2C, is a Global Fashion and Technology Ecosystem. 

C2C Fashion and Technology enterprise is focused on reinventing the fashion industry through a unique integration of fashion, technology, medical and the arts. The company endeavors not only to develop domestic production, but also to do so in an ecologically-sound and technologically-progressive way.

C2C Business Connect is  the business to business (B2B) platform; C2C V-Shop is the business to consumer (B2C) platform,  C2C Business Builder  is the ERP business network platform that will Integration all of end users’ into one secure seamless networks, while providing the ability to transact business in real time. These three integrated platforms enable businesses willing to harness the disruptive nature of technology to improve their competitive advantage in the global fashion industry with one complete ecosystem.

C2C Co-Lab provides Co-Lab incubation to fashion and technology-related startups

With partners from private industry, government and education, C2C is building a creative company characterized by organizing, collaboration, incubation, and acceleration that will serve as model for the global fashion industry.  If you are interested in exploring how you might join in the collaboration, please contact Samuel Alexander directly.

 Harnessing the Disruptive Nature of Technology to Transform the Fashion Industry


The Benefits of Incorporation

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Provided by George Ellison with LegalShield®

One of the most important decisions a business makes is choosing how it is organized. Incorporation may be wise, but for some, it may be unnecessary. Each business should carefully weigh the benefits and drawbacks of incorporation before choosing. The biggest benefits of incorporating are the 3Ls: Life, Liquidity, and Liability.

Life

A good way to understand a corporation is to imagine it as a separate “person” (with limited rights and privileges). Incorporating a business means creating that corporate “person,” making the business separate from the owner (in a sense, the business “lives” on its own). The corporation actually exists independent of its shareholders/owners and employees. The corporation itself continues to exist in perpetuity until and unless the directors and shareholders decide to dissolve a corporation. In a sole proprietorship or general partnership, the owner is synonymous with the business – what affects the owner might affect the business. The owner’s personal debt or liability could lead to creditors to pursuing the assets of the business regardless of whether or not the debt or liability is related to the business. An owner’s personal bankruptcy can also open up a business’s assets to any creditors the owner or partner is liable to. By incorporating, the personal finances of the owner or partner remain separate from the finances of the corporation, allowing the business to continue without disruption. In the event of an owner or partner’s untimely death, the business is generally dissolved regardless of the wishes of the owner or partner(s). All of this can be avoided simply by incorporating the business as a separate entity.

Liquidity

As much as we like to think that business owners should remain committed to the success of their business, there may be times when an owner or partner needs to leave the business. One big benefit of incorporation is that it allows the transferability of interest from one person to another. Generally, a partner cannot transfer his/her interest to another without the express consent of other partners. If a partner decides to leave the partnership against the will of the other partners, the partnership is automatically dissolved. Incorporating a business removes this limitation and lets shareholders/owners freely transfer their interest to another without the approval or consent of other shareholders. Some small businesses may see the transferring restrictions as a good thing to help control how a shareholder may transfer his/her interest and to whom. In that case, incorporation allows this flexibility as well. The free transferability of shares is a default rule, but by is not mandatory for all incorporated businesses. Businesses can place restrictions on the transferability of certain shares. Incorporation lets the business decide whether or not to take advantage of this option. More importantly, incorporation prevents a minority shareholder from being able to dissolve a business without cause.

Liability

One of the greatest benefits of incorporation is that it limits the liability of the shareholders. Any debt or liability against a specific shareholder remains separate from the corporation. The opposite is also true. Debts or liabilities against a corporation don’t open up the shareholders’ assets to creditors. A shareholder’s liability in any corporate debt is limited to what the shareholder invested, unless there is fraud. In a sole proprietorship or general partnership, the owner(s) and/or general partners are totally liable for any debt or liability against the business. If the business can’t pay the debt, the creditor can go after personal assets of an owner or partner until the debt is met. In a corporation, a creditor can only go after assets to the extent the shareholder is invested into the corporation. As a result, the corporation can make business decisions without endangering the assets of its shareholder, beyond the level of each shareholder’s investment. Risk is necessary and unavoidable in business. However, anything that minimizes investor risk will make a business more attractive to investors, so the limited liability aspect of business incorporation makes it a huge advantage for most business owners.

Taxes

The major detriment to incorporation is taxes. In a sole proprietorship or partnership, taxable income flows directly to the owner and/or partners and is taxed at the individual’s income tax level. However, the corporation is considered a separate entity, and therefore its income is taxed first under a corporate tax. If remaining income is distributed to shareholders, that income is taxed again based on the individual’s income tax bracket. This is essentially double taxation. The marginal tax rate for a corporation may also be significantly higher than the marginal rate for sole proprietors. Although this characteristic may deter a business from incorporating, double-taxation can be avoided by taking advantage of the options given to a corporation by various states. Two options include incorporating as an S-corporation or filing as a Limited Liability Company (LLC). As an LLC or S-corp, taxable income flows directly to the shareholders/members (without being taxed twice) while maintaining the benefits of incorporation. The 3Ls are important, but they are not the only benefits. There’s also a psychological benefit to incorporating that goes beyond the numbers or legal concerns. Incorporation can seem daunting, but it’s an exciting moment in the life of a business. Conceived as an idea, a business is born at the point of incorporation. This psychological step of seeing the business as a real entity will motivate and inspire you to greater achievement.

Reduced Chance of Tax Audit

Sole proprietors are more likely to file an incorrect tax return, as many are self-prepared. They also tend to under-report revenue and over-report deductions. In recent years the IRS has audited a higher percentage of sole proprietor tax filings than corporate filings. In tax year 2006 for example, a Schedule C filer had a 1 in 32 chance of being audited. For non-business filers, the odds were 1 in 124. It clearly shows that sole proprietors are a lot more likely to be audited.

Build Credibility

Establishing a professional identity helps increase credibility with your customers and sets you apart from the competition. Most businesses choose to incorporate to reinforce their legitimacy to customers and suppliers. Adding “INC.” or “LLC” after your business name adds credibility and professionalism that goes a long way with many customers.

You can certainly file all the necessary incorporation documents yourself. However, when you consider the time involved for filing, administering, and maintaining all of these documents, it makes sense to get help. Let us help you get it done, so you can spend time actually growing and running your business.

  • Forming a business with Launch by LegalShield is a cost-effective way to protect personal assets and gain potential tax savings.
  • Our incorporation services start at just $145 (plus required government fees).
  • Lawyers charge, on average, over $200 per hour. With our document filing services, you’ll know exactly what you are getting, and how much it will costs from the very beginning.

With Launch by LegalShield, it’s easy. 

Contact George Ellison with any questions at [email protected] to get started today.


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